If you don’t know The Swedish Model, it’s a lifestyle collection of accessories for men and women, which embodies the style and spirit of its founders Carl Hederoth, Charlotta Rosenblad and Boris Bencic. Perceiving a void in the market for a sophisticated Swedish aesthetic at an accessible price point, they brought together an international team of creative individuals. Carl Hederoth wanted to create stylish yet functional accessories for women and men of all ages. They found common values in the Swedish-ness;
Sweden is beautiful
Sweden is fair
Sweden is a personal experience
We have new TSM bags in store!