First come, first served.

31.12.2014 / PRODUCTS

Last chance to buy YOUR jacket this year!
We have a lot of last sizes and they won’t be here for long..
So first come, first served.

When you’re around, you better take this opportunity to spoil yourself.
Because watching fireworks without a jacket is no option.

jacketsmaledecember-01



Knitwear keeps you warm

30.12.2014 / PRODUCTS

Sure you don’t need an extra warm sweater? You don’t want to catch a cold right?

Don’t worry yet, because we have some nice knitted sweaters at our men’s department. Here’s a few, but we have plenty of different ones. Don’t hesitate to come by, these warm knits will warm your heart.

sweatersmaledecember-01



100% warm

29.12.2014 / PRODUCTS

Indeed, we can continue for months with showing you jackets…

Now that it’s getting colder you shouldn’t hesitate any longer and prepare yourself for the worst weather conditions. Each jacket will keep you warm and 100% fashionable this winter.

jacketsfemaledecember



Selvedge lessons

27.12.2014 / NEWS, PRODUCTS

Selvedge denim refers to a unique type of denim production.

Before the 1950s, most fabrics were made on shuttle looms. Shuttle looms produce tightly woven strips (typically one yard wide) of heavy fabric. The edges on these strips are made of continuous cross-yarn, which is passed back and forth through the vertical warp beams. Traditionally finished at both edges with a (most commonly red) contrasting warp. This woven or knitted edge prevents the fabric from fray, ravel or curl.

Nowadays most of the denims are created on projectile looms. They can create wider swaths of fabric and much more fabric overall at a much cheaper price than shuttle looms. However, the edge of the denim that comes out a projectile loom isn’t finished, leaving the denim susceptible to fraying and unraveling.

But thanks to the ‘heritage movement’ in menswear, selvedge denim jeans have slowly been making a comeback during the past ten years or so. Some big denim brands have gotten back to their roots by selling special edition selvedge version of their jeans. There are few factories in the world using shuttle rooms, Japan has the most remaining. That’s why Japan is the world’s top producer of selvedge denim.

At YOUR men’s department we have a lot of premium selvedge denim. Our dedicated crew is at YOUR service to help you choose and give you some turn-up tips!

selvage-01



One day with the BUTTERO family

26.12.2014 / PRODUCTS

Made with a passion for tradition, creativity and authenticity: the Buttero mark is a symbol of quality.
Check out the awesome video below to see how it’s handmade by Craftsmen in Stabbia, Tuscany.

buttero

 



Under appreciated shades

24.12.2014 / PRODUCTS

Some autumnal hues that stamped their mark on our current male’s collection are olive, kaki, pine, bottle and hunter green. Under appreciated shades, often seen as impossible to integrate in a look have made their comeback this season! Thanks to the popularity of prints and patters, green finally became a modern must-have.

These eye catching pants from Scotch & Soda goes incredibly well with layered shirts from Artu Napoli, Fred Mello and Daniele Alessandrini. Add some funky details with accessories from Folk, Golden Goose and Icon Brand.. wear Buttero boots and you’re ready to go!

ootdchristmasmen