Inspired by Unsung Innovators

25.10.2014 / PRODUCTS

The Essence of PRPS: fabricating heirloom jeans of organic Japanese or Zimbabwean cotton with a futuristic process that replicates the rugged wear of yore. Hand-made molds ensure all their whiskering is original. Prps stitches the soul of ancestral American jeans, from when the denim work gear was new, onto modern silhouettes that bear the old stains proudly.


With all their love of the past, PRPS add innumerable levels of complexity and sophistication to the original, primitive process of making men’s denim wear. The aged rips and stains that PRPS evoke in their original denim treatments, happened by chance. Such is life. In fact, the essence of what drove competition between jeans manufacturers –how to add durability to garments subjected to grueling conditions by strengthening stress points – also sprang from one fellow’s bright idea as he was tinkering at his workbench.


PRPS offers the perfect fit for every men. A few examples.
Regular fit, low front rise, straight leg
Regular fit for a good guy. Streamlined, low-slung and just relaxed enough.
Fury Tapered fit, relaxed tapered leg. Contain your rage for life in Fury’s cool, cleanly tapered silhouette.
Gremlin Ultra skinny fit. Stretch low front rise Cut to the chase in Gremlin’s truly tight low-cut jeans that flex with you. 


PRPS Noir. It’s not for everybody. NOIR offers bespoke jeans of the utmost excellence. Demand outstrips supply each season, due to NOIR’s rigorous handcrafted process at every stage of manufacture; and the exclusivity of their washes. In the rarified uplands of Prps:Noir, the streets go elite. Individually dyed with natural indigo, the feel of this raw organic Japanese cotton, is breathtakingly fresh. The whiskering is distinctive and finely textured. Each loving stitch and rip suggests a job well done. NOIR jeans’ uniquely deep, strong, selvedge ensures infinite wear and expresses the depth of Prps’ commitment to their styles and their wearers.


Damn fine products

15.06.2014 / PRODUCTS


Must see!
Denim area, mens department.

Be amazed by the wide range of jeans we have in store!
Our dedicated crew will tell you every story behind the brands and their models.

For example..
Neuw denim

Fall in love with YOUR own pair of jeans.

What’s your purpose?

25.02.2012 / PRODUCTS

Don’t know? Well luckily we do!
It’s to come and try on these amazing PRPS denim! In addition to these raw jeans, you could also add a PRPS jacket to your wardrobe to complete the rough chic style every man needs to have.

PRPS chino’s new in store!

18.02.2012 / PRODUCTS

Goods & Co.

09.02.2012 / PRODUCTS

PRPS Goods & Co create collections with the same exacting detail and authentic finishing the New York based luxury denim brand PRPS are known for. A strong selection of jeans made from Japanese sourced fabrics can be seen alongside meticulously made and finished shirts jackets and knitwear.

Available at our Denim Department!

PRPS; Handmade denim for the luxury type.

13.12.2011 / PRODUCTS

Hey guys! Are you ready for New Year’s eve…but not into wearing a fancy suit?
Do you rather want to go a bit more edgy but not lose the exclusiveness?
Then the PRPS (Purpose) denim-pants are perfect for you! Handmade denim for the luxury type.

A true collector’s item for you denim-lovers out there!